"Social Networks Contribute to Better Online Marketing"
In recent days, many people love to do online marketing through the social networks. This is a very effective way to gain new customers and also to maintain the interests of the old customers. Here are some easy steps that will help in improving the customers through the social media networking. First of all, it is essential to hire a social media first-responder. Many companies do not understand the importance of this employee. He will be responsible for the all the social activities online. He will respond to all the activities occurring in the official marketing accounts and websites.
A person who has posted a question will be expecting the answer as soon as possible. If they are ignored, then the business will also be affected due to this attitude. The social media responder should make sure that notifications reach his phone if there are any activities in the account so that a prompt response can be given. It will be a good idea to start a troubleshooting library. Problems will not be new in a business but the solution to handle each scenario can be grouped in a library so that many complications can be avoided.
If the problem cannot be solved in the stipulated time, then the user should be sent regular updates about the progress so that there is no dissatisfaction. Never forget the customers once the purchase is over. Make sure there is contact with them on a regular basis. Create their list like and comment on their posts on the social networks.
Also Read How Does Quiz Help In Creating Leads
"How Does Quiz Help In Creating Leads"
Many people will not be aware of the fact that conducting a quiz in the social networking websites is a way to improve the marketing of the company. Some people might think that the questions in the quiz are stupid, but each will have a reason. In fact, using a quiz will be a very good way of inducing interest about the product and company. For example, if the mother’s day is nearing and a cosmetic company places a quiz asking about the cosmetic that customers or leads love to gift their moms. This quiz will be answered by many, and finally some people will fill the lead forms or subscribe to the company’s service.
Even a person who does not have an idea of buying the cosmetic will think of the purchase if he is attracted by the quiz. If a person has the idea of gifting, then he will choose the particular company if he is impressed by the company’s quiz. Using the quiz is an interactive way to attract the people towards the product is important. This is the prime reason many people love to answer the quiz. This is a very good way to make the visitor stay on the website for a long time.
In fact, it will make them answer the questions for a long time even more than the time the customer might have planned. Many people will confuse between surveys and quiz as they look similar and will require the visitor to answer a series of questions based on a topic.
Also Read Facts You Should Know of Google AdWords Cost
"Facts You Should Know of Google AdWords Cost"
Google AdWords is a very vital way that will help in improving the business. Many people will be aware of the efficiency and popularity of the Google AdWords, but one will be hesitating to use this marketing service due to the cost involved in the process. Here are some important facts related to this Google AdWords cost. One has to know the important fact that Google AdWords is based on the auction and will choose the company that has a very good quality, better ad placement, and low-cost campaigns. Many people will fear about the high budget involved in the work but as a matter of fact this budget involved in the Google AdWords can be controlled with the help of tactics like geotargeting, device targeting and scheduling.
Usually, the Google AdWords cost per click will range between $1 and $2. The keywords used might also have some considerable effect on the advertisement cost. There are some expensive keywords that might cost about $50 for per click. These type of the keywords will be considered as highly competitive, and some example for such keywords will include insurance and law. Usually, giant retailers will pay around $50 million every year for the advertising purpose using the Google AdWords. In case of the small company, $9,000 and $10,000 is the cost spent for the Google AdWords. Normally, the auction will be based on the type of query entered and the keywords present in the query. The bidding will vary according to the factors mentioned above.
Also Read Best Marketing Graders For Websites
"Best Marketing Graders For Websites"
Marketing graders is a very good way to evaluate a website and improve the marketing performance of the company in a better way. There are numerous website graders available in the market, and the best one can be chosen from the lot using the vital points about them which are provided below.
First is the Nibbler, which will be grading the overall performance of the website. The four main points that will be concentrated will include accessibility, technology, marketing, and experience. Each section will be tested, and the suggestions for improvement will also be given. Next is the AdWords performance Grader. This will be very handy in order to know about the spots where the campaign thrives, and where it is a failure so that improvements can be made.
Some of the major aspects that will be tested by the graders are quality score, Long-tail keyword optimization, mobile advertising, Click-Through rate, PPC best practices, impression share, and account activity. Hubspot marketing grader is another way to get a short overview about the various websites. The grade will be provided on the scale between 0 and 100. The five major points that will be looked by this grader includes Lead Generation, Social media, mobile, blogging, and SEO.
Woorank is a grader that will give a report on both positives in the website and also the places where improvement can be done. Here also the grading will range between the scale of 0 and 100. There will be some colored bars that represent the status of the website.
Also Read A Look At AdWords Shortcuts That Help